Create Product & SKU

Create a new ecommerce product and defaultSKU. A product, at minimum, must have a single SKU. To create a product with multiple SKUs: - First, create a list of `sku-properties`, also known as [product options](https://help.webflow.com/hc/en-us/articles/33961334531347-Create-product-options-and-variants). For example, a T-shirt product may have a "color" `sku-property`, with a list of enum values: red, yellow, and blue, another `sku-property` may be "size", with a list of enum values: small, medium, and large. - Once, a product is created with a list of `sku-properties`, Webflow will create a **default SKU**, which is always a combination of the first `enum` values of each `sku-property`. (e.g. Small - Red - T-Shirt) - After creation, you can create additional SKUs for the product, using the [Create SKUs endpoint.](/data/reference/ecommerce/products/create-sku) Upon creation, the default product type will be `Advanced`, which ensures all Product and SKU fields will be shown to users in the Designer. Required scope | `ecommerce:write`