Create Product & SKU

POST

Create a new ecommerce product and defaultSKU. A product, at minimum, must have a single SKU.

To create a product with multiple SKUs:

  • First, create a list of sku-properties, also known as product options. For example, a T-shirt product may have a “color” sku-property, with a list of enum values: red, yellow, and blue, another sku-property may be “size”, with a list of enum values: small, medium, and large.
  • Once, a product is created with a list of sku-properties, Webflow will create a default SKU, which is always a combination of the first enum values of each sku-property. (e.g. Small - Red - T-Shirt)
  • After creation, you can create additional SKUs for the product, using the Create SKUs endpoint.

Upon creation, the default product type will be Advanced, which ensures all Product and SKU fields will be shown to users in the Designer.

Required scope | ecommerce:write

Path parameters

site_idstringRequired

Unique identifier for a Site

Request

This endpoint expects an object.
productobjectRequired
skuobjectRequired
publishStatusenumOptionalDefaults to staging
Allowed values: staginglive

Indicate whether your Product should be set as “staging” or “live”

Response

Request was successful

productobjectOptional

The Product object

skuslist of objectsOptional

A list of SKU Objects

Errors

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